Dudley & Walsall Mental Health NHS Trust
This key NHS Trust asked us to create a strong conceptual identity to communicate a specific new treatment on offer to patients. The created concept would then be used to reach out as broadly and inclusively as possible across all channels.
Given the sensitive nature of this brief, it was crucial that we developed a mindful response. But also, one that stimulated crucial call-to-actions and form the through marketing campaigns, truly designed to help change lives for the better.